Adsense arbitrage banned only to certain extent

Google Adsense have clearly mentioned that Adsense arbitrage is against their rules and terms and conditions, but GA does allow arbitrage to certain extent. You can do the later by combining Adsense ads with a service of your own. You may be getting your earning only from adsense and not from the sevice you are running, but google adsense does allow arbitrage, as it can not be mentioned as one. People can start their own arbitraging websites, provided that it does not clearly reveal that it a made for adsense site(MFA).
Make as much as you can, till the offer last. LOL!!!

Adsense going wiser?

Adsense has restricted its account closing strategy of their publishers and now, it has started its publishers to teach how not to go against it TOS. According to a survey, 90% of accounts which GA has closed of its publishers are still in its network displaying Google ads, under some else's name. Even google adsense knows about it. So Google adsense has now made and intelligent and a wise move by warning their publishers before their account is disabled. This makes the publishers more confindent and recognizes their mistakes and take that the mistake does not repeated again. In the mean while, GA has also restricted new entries of publishers into their network. This makes GA a restricted place for ordinary bloggers or publishers for time being.

Lets wait and see what GA is going to take the next move on the mushrooming publishers community.

Low paying ads on your site?

Every Adsense publishers would wish to have high paying ads on their sites. But there are sometimes some publishers facing problems with very low paying ads on their site which results in very low eCPM. We can face this problem by removing those unwanted ads by logging into the adsense account and listing down the sites you feel to be low paying ones along with the MFA sites which shows on your site. Do this on the competitive ad filter tab. You can see the ads which comes to your site using this tool : http://www.labnol.org/google-adsense-sandbox/ It helps you find out the ads which would show up for your site.
You need to keep on updating the list for better financial performance of your site.

Keyword targeting with irrelevant content - Against TOS

We could see many websites with content which are irrelevant to the ads displayed by Google Adsense for that particular site. It's not because Google adsense have done their job wrong, its again one of the game played by the webmaster for greater earnings. The webmaster could target ads to high paying keywords even though the ads which ought to be displayed are low paying. The publisher could produce some clicks to his ads even though the ads were not related to the content. This could produce more earnings than with the usual keywords he could have used relating to his content. His content would be liked by large number of visitors but could be of very low paying ads which could show up for that content. This tactics is now a greater problem which could produce unwanted clicks for the advertisers. This results in a failure in Google Adsense. So Adsense have started taking appropriate measures against such methods employed by some publishers. My friend was once warned and was asked to make appropriate changes to his site if he was interested in Google Adsense anymore.

Adsense warns Publsihers for adult contents.

Adsense warns publishers through email if they had adult related content. eg , if they had pictures and wallpaper collections with some adult touch in it. Its not necessary that the pictures were naked and or porny. Google Adsense considers photos with some adult touch in it as adult content. Adsense just gives an opportunity for the publishers by leaving them with just a warning rather than disabling their accounts. Adsense had just stopped serving ads to such sites.

Google Adsense makes landing page costlier for slower sites

Adsense now demands more CPC for a website for using adwords if their landing page of their sites are loading slowly. This shall increase the quality of the adwords users. If their pages are loading slowly, their CPC campaign would cost 5-10 times higher than the other competitors targeting for the same keywords. This act done by Adsense would lead to increase in the users using Adwords and would also result in happiness for the publishers for displaying Ads of adsense which would load fastly resulting in more people interested in clicking on Adsense ad units.

Google Adsense banning publishers for the goodness of both.

We could see that Google Adsense bans many publishers periodically. Many publishers would think that its just for the goodness of Adwords members. Even though its the main factor, Google Adsense does it also for the goodness of other Adsense publishers. We could see that many Adsense publishers facing drastic times of getting very low ecpm, its because of the publishers who does not comply with the TOS of Adsense.
But while disabling accounts for many publishers, Google Adsense have to consider the publishers who were innocent and their accounts could also have been banned. They should alteast respond to the request of the publisher regarding his account's reinstatement.