Adsense to implement video ad units

Google Adsense pops up with its publishing edge to the video units. Google Adsense had been using textual and image based ads all this time. Now G.A trials out its new video ad units which can be used along with the publisher's video units available in their websites. G.A pays to its publishers based on the CPM and CPC methods. Google Adsense have not yet introduced this units to all its publishers. Hope it shall reach all its publishers as soon as possible.
      This advertising model could be a great beneficiary to both the advertiser and publisher. Adsense have brought it out in correct time when the Internet was switching to the video based coverage.

More at the news can be read at http://adsense.blogspot.com/2008/02/fueling-creativity-in-online-video-with.html